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News > Beef Webinar Series 2021: Solutions to deliver sustainable beef production


Beef Webinar Series 2021: Solutions to deliver sustainable beef production

October 7, 2021

College of Agriculture, Food and Rural Enterprise (CAFRE), Agri-Food and Biosciences Institute (AFBI), Livestock and Meat Commission (LMC), Northern Ireland Meat Export Association (NIMEA), National Beef Association (NBA) and Ulster Farmers’ Union (UFU) have joined forces to deliver a series of beef webinars with a focus on sustainable beef farming for the future.

The cross cutting themes that the webinars address include production efficiency, environmental sustainability, resilience and supply chain. The four webinars are specifically tailored for farmers and will focus on solutions that can be employed to further increase the sustainability of the beef industry in Northern Ireland. Speakers include farmers, industry representatives, researchers and advisers, and the webinars will provide important messages for all involved in the local beef industry.

The final instalment of the 2021 series focuses on ‘Sustainable beef supply chain initiatives in practice’ and will take place on Thursday 21 October, 8.00pm online. The webinar will be chaired by Ian Stevenson, Chief Executive LMC.

Speakers for this final webinar in the series include, Sarah Haire Dawn/Dunbia Group, Colin Smith LMC, Farmer, Sam Chesney and Conall Donnelly NIMEA.

The panel will explore the supply chain response to the climate change challenge and the consumer demand for sustainable beef.

Following the speakers’ presentations, viewers will have the opportunity to ask questions during a live question and answer session.

To register for the event, visit the following link